The seeds of our culture are planted in the Big Apple, in a private hospitality tradition that Ruthie and Matty Brudo, who are holding the reins of the R2M hospitality group, cultivated in their own home.
The events were composed note by note:
from harmonizing the concept with the guests, season, and time in the day; collecting authentic high-quality ingredients; and brewing cocktails while exploring new dishes, desserts, and cuisines; to picking the proper silverware, the accurate music, and the fresh flowers to complete the experience.
Everything was taken to heart and into consideration on the way to a creation in which no detail is redundant, nor is there a detail left out.
What started as a young couple’s small tradition turned over time into a complete and whole culture that conquered Tel Aviv’s scene, sprouted among its streets, and rooted in its homes.
Mati is a man of entrepreneurship and culture. He studied computer science and worked in startup entrepreneurship for a few years in New York. However, architecture, music, art, wine, and culinary always fascinated and excited him.
In R2M Mati combines the two, leading the entrepreneurial and content aspects of the group.
Ruthie was only 34 years old when she founded the Coffee Bar right after returning with Matti to Israel from New York. Three decades and dozens of successful places later, she is the pounding heart of the R2M Group. Ruthie is present in every decision, from small to large, with the same courage and passion: from the planning stages, through pricing and menu building to the lampshade color and leaflet adorning every dish and plate.
Mati is a man of entrepreneurship and culture. He studied computer science and worked in startup entrepreneurship for a few years in New York. However, architecture, music, art, wine, and culinary always fascinated and excited him.
In R2M Mati combines the two, leading the entrepreneurial and content aspects of the group.
Ruthie was only 34 years old when she founded the Coffee Bar right after returning with Matti to Israel from New York. Three decades and dozens of successful places later, she is the pounding heart of the R2M Group. Ruthie is present in every decision, from small to large, with the same courage and passion: from the planning stages, through pricing and menu building to the lampshade color and leaflet adorning every dish and plate.